Although Apple held a virtual event Tuesday (here’s everything Apple announced), those expecting iPhones were disappointed — the event focused on the new Apple Watch 6, Apple Watch SE and iPads instead. The announcement date for the iPhone 12, iPhone 12 Pro, iPhone 12 Max and possible iPhone 12 Pro Max remains up in the air (Apple has not confirmed the names of the phones, but we’ll go with those for now). However, our best guess as to when Apple will announce the phones is either Oct. 13 or 14.
Before we explain why, note that Apple has not released any official information and didn’t respond to a request for comment. What we do know, however, is that the iPhone is definitely delayed “a few weeks” from its usual September timeline. Even before the company confirmed this back in July, we knew the COVID-19 outbreak forced suppliers in China to shut down or operate on limited capacity. This affected not only Apple’s inventory in September, but it will have an affect on sales, too. Apple also closed its US retail stores, though now some have reopened in limited ways.
